Relevant online education covering membership marketing and engagement best practices.
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Upcoming Webcasts

Part I - Trending Legal Issues Facing Private Club Membership & Marketing

Thursday, August 13, 2020
1pm Pacific / 3pm Central / 4pm Eastern

Presented by Robyn Nordin Stowell, Attorney with Sherman & Howard

Join us for a webcast focused on some of the most pressing legal issues facing private club membership & marketing. Robyn specializes in private club legal issues with a nation-wide client list presenting various challenges and scenarios. With current economic and heath crises continuing to complicate operations, we are looking forward to the guidance of an experienced industry professional weighing in on the issues below…

  • Enforcing new rules and policies
  • Requirements of taking member files digital & components of a complete member file
  • Navigating changes to membership pricing and payment schedules

Club Marketing & Communications: How Clubs Are Thriving During The Pandemic

Thursday, July 30, 2020
1pm Pacific / 3pm Central / 4pm Eastern

Presented by Justin Baer, Founder @ MemberText

Covid-19 has thrown a curveball to almost every club and business in the country. Many businesses are scrambling to adjust and pivot. Clubs, however, are in a unique position to offer an essential, "safe,” community outlet in people's lives for recreation, socializing, dining and more. Clubs that adapted are thriving.

Given the changes however, clubs need the tools and technology to respond faster to change, improve key business processes, and access real-time information that enable action and keep membership engaged.

Club technology, marketing and communication trends will continue to disrupt and set the stage for innovation over the next 3 years. Marketing, Membership and Management alike must examine the business impact of these trends and adjust business models and operations appropriately, or risk losing competitive advantage to those who do.

In a fast-paced and fun format, Justin Baer, founder of MemberText, reviews what innovative Clubs and Marketing Directors are incorporating into their business in 2020 to thrive in 2020.