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Top tags: Communcations Membership  Member Relations  Membership  Membership Communications  Membership Marketing 

Member Relations Coordinator/Administration

Posted By PCMA Admin, Wednesday, August 14, 2019

Member Relations Coordinator/Administration

Isla Del Sol Yacht & Country Club
St. Petersburg, FL


The Member Relations Coordinator/Administration builds relationships and is instrumental in driving the membership initiative. The Member Relations Coordinator/Administration also oversees internal and external communications at the Club.

Good computer skills, true willingness to please, self motivated, patient and independent worker. Adaptability to ever changing work environment. Assisting Membership Director with new member enrollments and orientations. Website Maintenance, club newsletter, social media ( facebook, twitter, instagram, etc.) and Jonas Club Software. Strong oral and written communication skills a must. Answering phones and emails along with other administrative duties.

NO phone calls please.
Please email resumes to membership@idsycc.com.
www.isladelsolycc.com

Tags:  Member Relations 

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Membership & Communications Director

Posted By PCMA Admin, Tuesday, August 13, 2019
Updated: Wednesday, September 11, 2019

Membership & Communication Director
Glen Oak Country Club
Glen Ellyn, IL

Position Summary

We are seeking a marketing and communications professional to lead the development and implementation of all membership programs, projects and activities. Working closely with the Membership Committee and its Chairmen, this individual will be responsible for the marketing and recruitment of members. This successful candidate will also take ownership of the planning, development and execution of Club’s communications strategy. This individual will work under the direction of the General Manager and will interface with the Club’s Board of Directors.

Membership Marketing - Key responsibilities include:

  • Take a lead role in the development of the annual membership operating plan.
  • Develop and implement prospective member recruitment programs and initiatives.
  • Build and maintain qualified prospect list using Club’s CRM database, and consistently communicate with qualified prospects generating new members.
  • Serve as the focal point for all membership inquiries and guide prospective members through the application process.
  • Provide Club tours for prospective members and effectively articulate the benefits of membership and all associated costs and fees.
  • Coordinate and conduct new member orientations.
  • Attend and participate in Board of Directors meetings. Prepare data and develop membership-related reports for applicable parts of the budget and membership goals pertinent to the Board.
  • Maintain a high level of visibility and develop strong relationships with current members working to limit attrition, and keep members engaged and supportive of the Club.
  • Become an ambassador for the Club and heighten brand awareness within the community by networking and building relationships with organizations such as the Chamber of Commerce, Newcomers Club and local realtors.
  • Maintain the Club's database (membership information), keeping current on membership resignations, transfers, address & contact information. Regularly inform all departments of any changes in membership status.
  • Provide notices and agenda for club’s membership committee; issue invites to and attend monthly meetings, and maintain minutes of the club’s membership committee.  

Communications - Key communications-related responsibilities include:

  • Understand the Club’s brand and promote the brand in all forms of communication.
  • Manage the Club’s social media presence, messaging and brand strategy across all social platforms (Facebook, YouTube, Instagram)
  • Take ownership of the Club’s website and mobile app; providing continual updates of the public and private content for the benefit of our existing and perspective members.
  • Compile content and create layout for monthly internal newsletter. Writes various internal and external communications for email, web, and provides copyediting or proofreading when appropriate.
  • Design internal and external communication pieces such as informational/promotional flyers, posters and brochures. 

Qualifications

  • Outstanding verbal and written communication skills.
  • Superior project and time management skills; excellent attention to detail.
  • Energetic, enthusiastic and service oriented. Is responsive and has ability to foster relationships. Enjoys working with different personalities and can adapt/accommodate to others’ working styles to achieve the desired goals and objectives.
  • Highly organized with ability to manage multiple tasks simultaneously.
  • Must be technologically proficient with strong internet and social media marketing skills.
  • Proficient in programs such as Microsoft office, Content Management, Email Marketing and CRM Software programs.
  • Basic graphic design skills; understanding of graphics programs (like Adobe InDesign) preferred.
  • Bachelor’s Degree in marketing, public relations, communications or hospitality management preferred.
  • 2-5 years related experience. Previous country club, membership organization or golf industry experience would be viewed positively.  

Compensation and Benefits

  • A competitive base salary and performance-based bonus
  • Medical, Health, dental, basic life insurance
  • 401(k) plan with employer match
  • Vacation and Paid time off
  • Employee meals
  • Continuing Education
  • Dynamic and fun work environment  

Organization Profile
Glen Oak Country Club is a member owned, private 18-hole golf and country club offering exceptional golf, dining, social and recreational experiences. We pride ourselves in the high caliber individuals who make up our staff. A salute to the courses of yesteryear, Glen Oak’s traditional golf course is beautifully lined with mature trees, and vivid green fairways. Renowned for its impeccable condition and the speed of the greens, the scenic golf experience at Glen Oak is challenging, exciting and truly memorable. Glen Oak strives to be a club that today’s active families can enjoy. The inclusive atmosphere and well-attended, year round social events make Glen Oak a great place to establish traditions and create lifelong memories of friendship and fun.

Qualified candidates should respond with a resume, cover letter and three professional references to:

Jim Cardamone, CCM
General Manager
Glen Oak Country Club
jcardamone@glenoakcountryclub.org
630-348-4330

Tags:  Membership Communications 

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Membership Director

Posted By PCMA Admin, Friday, August 9, 2019
Membership Director
Forsyth Country Club
Winston-Salem, NC

Position Summary

Promotes the services, facilities and benefits of Club membership. Recruitment of new members and retention of existing members in a manner consistent with the Club’s core culture. Member advocate and primary liaison, developing and maintaining close member relationships while exceeding member expectations at every opportunity. 

Essential Responsibilities
  • Plans and implements strategies to meet Club membership goals for both recruitment of new members and engagement strategies for existing members.
  • Partners with the Membership Committee to recruit and retain members. Supports and guides the Committee with relevant industry resources and ideas.
  • Serves as Ambassador for the Club by welcoming members and prospective members.
  • Proactively markets and sells Club memberships. Is creative in finding ways to source new members. Is proactive in the recruitment and retention of membership.
  • Possesses the ability to network with Club members, the Chamber of Commerce, and other key business leaders in the community.
  • Manages new member onboarding email program.
  • Coordinates and hosts new and prospective member socials.
  • Hosts monthly Board Meeting Social.
  • Facilitates and provides thorough guidance to prospective members through the membership application process and communicates openly with Membership Committee on these opportunities.
  • Conducts orientations for new members.
  • Gives tours of the Club to potential members.
  • Fields calls and facilitates member requests regarding their membership classification and status.
  • Partners with the Communication Director and offers support and guidance for the sales and marketing materials produced by the Club.
  • Participates in the monthly Membership Committee and bi-weekly department head meetings.
  • Drafts member and prospective member correspondence.
  • Maintains membership files and other records with accuracy and confidentiality.
  • Manages CRM system and membership reporting.
  • Works with Chief Operating Officer to manage PR opportunities.
  • Performs other related tasks as requested by the Chief Operating Officer.

Knowledge, Skills, and Abilities
  • Possess strong sales and marketing skills
  • Highly personable with outstanding verbal and written communication skills
  • Work independently, while also possessing the ability to be an important part of a dynamic team
  • Professional presentation skills
  • Excellent critical thinker
  • Attention to detail and organized

Education, Certification/License and Experience
  • Four year bachelor’s degree in marketing preferred.
  • Two years related experience.
  • Proficient with computers and software (Microsoft Office suite).
  • Demonstrated skills, knowledge and experience in sales and marketing are required.

Working Conditions/Environment
  • Position requires the ability to sit, stand, and walk. Lifting and carrying items up to 10 pounds is necessary and lifting up to 25 pounds is required occasionally.
 
Contact Person
Mandy Fiery
Human Resources Consultant
Forsyth Country Club
m.fiery@forsythcc.com

Tags:  Membership 

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Membership & Marketing Direector

Posted By PCMA Admin, Friday, August 9, 2019
Membership & Marketing Director
The Birchwood Club
Highland Park, IL


Established in 1958, The Birchwood Club is one of the longest standing premier clubs on Chicago’s North Shore. Our mission is to consistently anticipate and exceed our guests' expectations by providing outstanding facilities and superior service. We strive for constant improvement and conduct ourselves according to the highest standards of integrity and professionalism. We seek to make a meaningful contribution to the well-being of our community, our associates and the game of racquet sports.

Job Title
Membership and Marketing Director

Reports to
General Manager. Works with Membership Committee and with all other department heads.

Summary
The Birchwood Club is seeking an experienced Membership and Marketing Director with an outgoing and engaging personality. The candidate must be a detail oriented, self-starter who can work both independently and in a team environment to create and implement a membership recruitment plan. This individual will be responsible for the marketing and recruitment of racquets and social members with a special emphasis on candidates who live outside of the Highland Park zip code. Equally important is the ability to engage our current membership in the member recruitment and referral process. Must have the ability to conduct market research, effectively network with peers.

Responsibilities
  • Recruit new members into the Club through sales calls, networking and follow up.
  • Tracks and generates monthly membership reports for Membership Committee, Board of Directors and Club Office.
  • Plan and implement lead generation through target market identification and other strategies to meet Club membership goals.
  • Tracks all prospective member lead activity and results.
  • Provide Club tours for prospective members, realtors, etc. and effectively articulate the benefits of membership and all associated costs and fees.
  • Guide prospective members through the application process and ensure that all paperwork is completed.
  • Submit approved applications and class changes to the Club office for processing.
  • Coordinate and conduct new member orientations.
  • Maintain the Club’s database of membership files.
  • Creates and maintains membership promotional materials and packets.
  • Develop and implement marketing initiatives and social media campaigns that bring The Forest to the forefront in the minds of prospective members to include digital, print, television and social media opportunities.
  • Manage Club PR through local press/media and social media platforms to create awareness and brand recognition.
  • Coordinate and attend prospective member and member-guest functions/parties with an emphasis on family-oriented events and programs.
  • Arrange for photographs of events and new members to be taken for the website directory.
  • Maintains a core group of member Ambassadors to engage and entertain prospective members through racquets play, dining, attending events, etc.
  • Attends monthly Membership Committee meetings.
  • Generates membership and lead activity reports for presentation to the Membership Committee.
  • Provides the Membership Committee with advisement on recruitment/retention strategies.
  • Manages the annual Membership Department budget and assists with its development.
  • Actively participates in the local and regional chapters of membership directors to share ideas, surveys, etc. as it relates to membership policies.
  • Actively participates in realtor and Chamber programs while providing them with up to date Club marketing materials.
  • Maintains a realtor database to send email blasts/mailings.

Experience/Background/Knowledge 
  • Bachelor’s degree in Business, Marketing, Public Relations, Communications or Hospitality Management preferred.
  • 5 years applicable marketing, sales, and management experience, in a Private Country Club and/or Hospitality industry.
  • Must be technologically proficient with strong internet and social media marketing skills.
  • Proficient in programs such as Word, Excel, PowerPoint, Outlook and Clubessential software.
  • Ability and desire to work flexible hours. This may include some evenings and weekends.
  • Must exhibit excellent interpersonal skills and be comfortable delivering group presentations.
  • Demonstrates strong networking ability with local civic and business organizations.
  • Excellent organizational skills required.
  • Ability to pay close attention to detail and time management is critical.
  • Track record of success in the areas of strategic planning, budget development, fiscal management, marketing, sales, public relations and community relations.
  • Demonstrated quality written, verbal and interpersonal communication skills.
  • Ability to promote, sell and build lasting relationships.

Compensation and Benefits
  • A base salary and commission.
  • The Club will allow for educational allowance and offers a bonus and benefits package to include medical, health, dental and life insurance.

Physical Requirements
While performing the duties of this job, the employee is regularly required to stand and talk or hear/listen. The employee frequently is required to walk; use hands to finger, handle, or feel; reach with hands and arms; and climb or balance. The employee is occasionally required to sit; stoop, kneel, and crouch; and taste or smell. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 50 pounds. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and ability to adjust focus. At times, may be required to operate a motor vehicle.

Application
Please email cover letter and resume to Paul Geallis at pgeallis@birchwoodclub.com. No phone calls please.

Tags:  Membership Marketing 

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Communications & Membership Manager

Posted By PCMA Admin, Thursday, July 18, 2019

Communications & Membership Manager
Willoughby Golf Club
Stuart, FL


Reports to
Clubhouse Manager

Classification
Full time hourly

Education and/or Experience

  • Undergraduate degree in English, Communications, Liberal Arts or Graphic Design desirable.
  • Website content management experience required.
  • Two years of customer service experience required.

Job Knowledge, Core Competencies and Expectations

  • Proficient with English grammar and possesses skills in news-style writing, feature writing,copywriting, proofreading and editing.
  • Familiarity with editing standards including The Chicago Manual of Style and the Associated Press Stylebook.
  • Experience with computer graphics software, including In-Design, Illustrator, Photoshop, PowerPoint, Microsoft Publisher and Adobe Acrobat.
  • Experience with Excel and database programs.
  • Knowledge of and ability to perform required role during emergency situations. 

 Job Summary 

Serves as a liaison between the membership and communications departments to help with each department’s overall needs and the planning and preparation of ongoing and future projects. 

Job Tasks/Duties

  • Coordinates writers, editors and others who assist with the club’s communications.
  • Writes, composes or edits all club magazine and newsletter articles; collects, organizes and submits all copy for production on a timely basis; proofs contents for corrections and changes; responsible for design and layout of page format and cover design.
  • Recommends annual budget; monitors to ensure that department revenues and expenses are within the established budget; implements corrective actions if necessary, to assure that budget goals are met.
  • Establishes and creates print materials for all aspects of the club, including new member and prospective member promotional pieces, menus, athletic tournament entries and in-house signage.
  • Supervises development of the club’s communications program.
  • May take photos for use in club publications and exhibits.
  • Creates flyers, signs and promotional materials for displays and mailings.
  • Works with department heads to determine web needs.
  • Maintains and promotes club’s website content and usage for members and staff.
  • Responsible for the updates and accuracy of the calendar of events and e-mail blasts to members.
  • Develops e-mail promotions and mailings with guidance from the Membership Director and other departments.
  • Attends staff meetings.
  • Uses social media to communicate with and advertise special events to members.
  • Provides administrative support to Membership office and drafts correspondence to members and non-members as needed.
  • Completes other special projects and assignments as directed by the Membership Director.
  • Develops, maintains and executes an orientation and on-boarding program for new members
  • Lead staff on initial re-branding and continuing to update to keep current. Establishes and creates new and prospective member promotional information pieces.
  • Ensures that applications are completely and properly filled out, that initiations fees are collected and that new members understand the privileges and costs of becoming a member.
  • Promotes activities and functions offered throughout the Club.
  • Promotes and generates enthusiasm and interest for club activities using newsletters, direct mail flyers, email blasts, website, social media and other means.
  • Assists in website maintenance/development to ensure that the information is accurate and up-to-date.
  • Conducts tours, coordinate activities for prospective members and communicate details to all departments.
  • Coordinates the development of annual calendar for the club.

Licenses and Special Requirements

  • May be asked to take a proofreading and editing test as part of interview process.

 Physical Demands and Work Environment

  • Must be able to reach, bend, stoop, stand and lift up to 40 pounds.
  • Must be able to sit for prolonged periods of time.
  • Moderate noise level in the work environment.
  • Must be able to handle hot and cold interior and outdoor conditions.

Contact Person
Mackenzie Raehm
Clubhouse Manager
mraehm@willoughbygolfclub.com

Tags:  Communcations Membership 

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Director of Member Relations - Haverford, PA

Posted By PCMA Admin, Thursday, June 27, 2019
Updated: Thursday, June 27, 2019
Director of Member Relations
The Merion Cricket Club
Haverford, PA


Founded in 1865, this renowned Club is located in scenic Haverford, in close proximity to Philadelphia. The Club’s majestic and stately brick multi-story historic clubhouse overlooks a sea of green known as the “Great Lawn” which hosts year-round sporting activities, including national and international competitive events, as well as social activities. Recreational activities available to Merion’s vast membership include world-class tennis, squash, cricket and croquet. In addition, the Club offers an array of other sports including soccer, field hockey, softball and lawn bowling all played on the Great Lawn. Merion’s impressive campus also includes indoor tennis courts, a full service fitness center, platform tennis courts, bowling lanes and a Clubowned Pro Shop. The impressive dining and catering facilities are available to members for banquets, formal dining, casual dining and outdoor dining on the Porch overlooking the Great Lawn. In 2008, the Club completed a multi-million dollar clubhouse renovation that included a complete transformation of all of its dining facilities as well as many additional upgrades. Today, the Club continues to stay relevant in the industry as another major multi-million dollar renovation and expansion is underway to include a social complex complete with a swimming pool. Gross dollar volume is approximately $14 million, including Annual Dues income of $6.5 million, and Food and Beverage revenues of $4.5 million annually. 

The Club is currently staffed by exceptional department heads that have a clear vision of achieving excellence in all aspects of the Club. The Director of Member Relations will become an integral part of this talented management team and will play a vital role in achieving many of Merion’s Strategic Initiatives. He/she will be a visible and accessible leader for the staff and members alike whose primary focus will be on membership development, engaging member activities and membership retention.

Position Profile 
Purpose
To act as a liaison between the Admissions Committee, Membership Committee and Club Management for all functions related to acquiring member sponsored prospects and retention of existing members. 

Reports To
Operations Manager 

Key Responsibilities 
General 
  • Provides administrative and program support for the Membership Committee and the Committee on Admissions
  • Plans and implements strategies to meet the Club’s membership goals
  • Conducts trend analysis and offers recommendations and programs accordingly
  • Continually surveys other clubs (locally and nationally) for best practices and useful initiatives to advise the Club on potential revisions to membership policies
  • Membership marketing and communications
  • Creates collateral material in support ofmembership developmentandmembership retentionactivities
  • Tracks and reports on the success and overall performance of all membership activities
  • Actively participates in continuing education and professional development opportunities
  • Completes other appropriate assignments as directed by the Operations Manager

Prospective members and applicants
  • Creates and maintains an ongoing and systematic process of identifying new prospects, lead referrals and follow-up
  • Processes all requests for membership. Sends proposal packages, letters, answers questions and assists members in fulfilling new candidate proposal requirements
  • Develops and assures that all established procedures for processing prospective members’ proposals are consistently followed and is directly responsible for administrative processing of prospective member applications and all membership administrative reports
  • Acts as a ‘project manager’ for membership initiatives including: tracking of prospects, the ‘pipeline’ of the admissions process and event planning

New members 
  • Develops and implements Prospective Member and New Member events
  • Encourages new members to make personal referrals and assist with the prospective member recruitment efforts (Membership by Invitation)
  • Provides new member orientations so they understand privileges, the more satisfying points of being a good member and encourages member use of the Club’s facilities
  • Works with the Membership Committee and Operations Manager in the assimilation of new members into the Club
  • Works with management and committees to coordinate and develop the Club’s social and athletic activities for new members
  • Attends all major Club member events and acts as staff liaison in encouraging all new members to participate in such events

Existing members 
  • Develops, implements, manages and monitors a sustainable and successful Member Retention Program
  • Develops strong and trusting relationships with existing members to gain needed feedback, gauge interests, and provide input to management on member needs
  • Acts as an ambassador to member needs and inquiries. Effectively responds to all member comments in accordance with Club standards, policies and rules; uses ideas, feedback and suggestions to continually improve the services provided to members
  • Helps develop and execute programming to target ‘at risk’ member attrition

Education / Experience 
Bachelor’s degree in Business / Communications / Marketing or in a related field or an equivalent combination of education and experience 

Required Competencies 

  • A charismatic, energetic, forward-thinking and creative individual with high ethical standards and an appropriate professional image. Is discreet and conducts themselves with a high degree of professionalism
  • Strong management skills including planning, setting priorities, decision making, facilitating process improvement and is committed to continued personal/professional growth
  • An intelligent and articulate individual who can relate to people at all levels of an organization and possesses excellent written and oral communication skills. Must be able to communicate policies, procedures, regulations, reports, etc., to staff, members and guests
  • Ability to use effective problem solving skills, and make independent decisions when circumstances warrant, exhibits sound and accurate judgment and makes timely decisions
  • Provides exceptional member service and uses prompt and responsive follow-through. Asks questions to identify member needs and/or expectations. Ability to respond effectively to the most sensitive inquiries or complaints
  • Able to work in a rapidly changing work environment. Must be able to adapt to changes, manage competing demands and is able to deal with frequent change, delays or unexpected events
  • Familiarity with private club operations and the regulatory and legal environments in which they conduct business is desirable
  • Must be highly visible and have the ability to maintain a flexible work schedule including nights, weekends, and holidays as dictated by the event schedule

Interested individuals should send a compelling Cover Letter and Resume attention: 
Michelle Weigner, MCMP 
Operations Manager 
The Merion Cricket Club 
325 Montgomery Avenue 
Haverford, PA 19041 
mweigner@merioncricket.com 

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Executive Assistant/Membership Secretary - Palm Beach, FL

Posted By PCMA Admin, Tuesday, June 11, 2019
Updated: Thursday, June 27, 2019
Executive Assistant/Membership Secretary 
Bath & Tennis Club
Palm Beach, FL


The historic Bath and Tennis Club in Palm Beach, Florida is searching for an organized and detail-oriented individual, with extensive Microsoft software skills, to join their valuable, professional team family as an executive assistant/membership secretary. If you have these skills and embody the team’s core values of Family, Fun, Pride and Passion, this could be the right fit for you. 

THE CLUB
The Bath and Tennis Club (B&T) was conceived by Marjorie Meriwether Post and her husband, Edward F. Hutton in the mid-1920s, and the founding members were notable members of society. Over the years, B&T has catered to a genteel, sophisticated, yet down to earth and extremely gracious membership. Our historic clubhouse, adjacent to Mar-A-Lago, has been designated a landmarked building by the town of Palm Beach. 

Staff at B&T are highly valued, and many are long-tenured. Over 35 team members have been with the Club for more than 20 years. The staff genuinely strive to exhibit and perpetuate the core values of Family, Fun, Pride and Passion.

Membership at B&T is highly regarded and therefore the admissions process is lengthy and thorough. This is not a sales position, rather one that assists current members in navigating the process and works in close cooperation with the Admissions Committee producing and maintaining accurate records. 

Facilities and Amenities:
  • 500 feet of beach on the Atlantic Ocean.
  • Two swimming pools; one freshwater and one saltwater pumped in from the ocean.
  • Eight tennis courts.
  • 170 beachfront cabanas.
  • Lunch service seven days a week in season; November through May.
  • Private dining facilities, a reading room, two separate rooms for children’s activities.
  • Fitness facility, spa, salon and barber.
  • Although the Club is open seven months per year from November through May, this position is full-time, with benefits, 12 months per year.
 
CANDIDATE QUALIFICATIONS & POSITION DESCRIPTION

The Candidate:
  • Works with the Admissions Committee, Board of Directors and General Manager to carry out the administrative functions required of each.
  • Must be well poised, articulate and comfortable interacting with a wide range of individuals from CEOs to hourly staff.
  • Is a highly organized person who is able to handle multiple projects and tasks with ease and accuracy.
  • Can maintain confidence and communicate both good and disappointing news with equal grace, conviction and clarity.
  • Is skilled with Microsoft Office products, most notably Word, Excel, and PowerPoint.
  • Has a keen eye for detail with error-free results.
  • Has the ability to work with members on invitations, RSVPs and other needs.
  • Is of high integrity and maintains confidentiality of member and staff information.
  • Has an associate’s degree or equivalent from a certified trade school.

Duties:


As Assistant to the Chairman of the Admissions Committee, responsibilities include:
  • Handling all inquiries regarding Admissions.
  • Tracking all applicants through each step of the admissions process to ensure that their applications are in order.
  • Providing the Admissions Committee and the Executive Committee with up-to-date status reports.
  • Responding to all requests for prospective membership forms and advising the proposer of his or her responsibilities.
  • Making all arrangements for Admissions Committee meetings.
  • Updating the Committee notebooks with current Admissions information.
  • Setting up new member folders and entering new members into the computer.
  • Informing the Admissions Committee when there is an issue regarding a member or guest.
  • Safeguard, update and maintain member files.

Other Duties Include:

  • Providing secretarial and administrative support to the President, General Manager and Board.
  • Scheduling meetings, preparing agendas and coordinating schedules.
  • Handling questions and resolving problems for Club members, department heads and employees.
  • Working in close cooperation with accounting staff for accurate billing and reports.
  • Providing telephone support as needed.
  • Working on special projects as assigned by the General Manager.
  • Creating event flyers and assisting on improvements to member communication methods.
  • Working closely with the Board of Governors and the Executive Committee; attending meetings and taking and recording minutes.
  • Notifying Board and Executive Committee members of meetings and notifications.
  • Reserving rooms for all Board and Committee meetings.
  • Developing the draft Board agenda and the monthly Board book.
  • Ensuring each Board member has all documents for prescribed meetings.
  • Coordinating newsletters and all club printed materials with outside vendors.

Qualified Candidates may submit resumes and cover letters electronically to:
Kevin Carroll, CCM, CCE
General Manager
kevin@bathandtennisclub.com

Bath and Tennis Club
1170 South Ocean Boulevard
Palm Beach Florida 33480

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Membership-Marketing Director - Clearwater Beach, FL

Posted By PCMA Admin, Monday, June 10, 2019
Updated: Thursday, June 27, 2019
Membership-Marketing Director
Carlouel Beach & Yacht Club
Clearwater Beach, FL


Reports to
General Manager/COO 

Supervises
No supervisory duties are included in this position. 

Classification

Education and/or Experience 
  • Bachelor’s degree in Business Administration, Hospitality or Resort Management, Communications, Public Relations or related major and three (3) years of work experience in the hospitality industry.
  • Website content management experience required.
  • Experience performing substantive editing, editing for style and proofreading.
  • Five (5) years of relevant work experience.

Job Knowledge, Core Competencies and Expectations 
  • Ability to establish and maintain effective relationships with supervisory/administrative staff, employees, guests and the general public.
  • Proficient with English grammar and possesses skills in news-style writing, feature writing, copywriting, proofreading and editing.
  • Direct and oversee the activities of the Membership Department and control its budget.
  • Experience with computer graphics software, including In-Design, Illustrator, Photoshop, PowerPoint, Microsoft Publisher and Adobe Acrobat.
  • Collaborates with other departments to complete their design and web projects on an as needed basis.
  • Experience with Excel and database programs.
  • Knowledge of and ability to perform required role in emergency situations.

Job Summary 
(Essential Functions) Develop and implement programs, projects and activities designed to increase and retain membership in the Club. Represent the Club in its relationships with numerous external constituencies. Coordinate the development and production of the Club’s newsletter (Barometer), Club website, press releases and other internal and external written communications. 

Membership Job Tasks/Duties 
  • Maintain the Club’s database (membership register) of members’ files.
  • Develops and ensures that established procedures for processing prospective members’ applications are consistently followed.
  • Plans and implements strategies to meet Club membership goals.
  • Processes all requests for and transfers of membership.
  • Assists prospective members in fulfilling application requirements.
  • Conducts tours for prospective members.
  • Conducts orientation program for new members.
  • Promotes Club activities using table tents, newsletters, direct mail flyers, notices on Club website and other means.
  • Coordinates with the Catering Director the updating of the Club’s master calendar.
  • Maintains online member directory.
  • Holds prospective member functions.
  • Calls and requests active members to make personal referrals and to assist with recruitment efforts.
  • Processes member resignations; develops reports and undertakes special projects as applicable if membership retention problems arise.
  • Managing and issuing the membership certificates, recovers certificates from terminating members and conveys to new members; cancels and redeems certificates, and makes appropriate collections and refunds in conjunction with the Controller.
  • Determines markets to be canvassed for qualified individuals and completes and maintains perpetual member invitee roster.
  • Assesses the need for and makes recommendations regarding membership classifications to help ensure that the needs of ever-changing markets are met.
  • Personally meets each Club member and instills confidence that the Club is operated in the best interest of the membership.
  • Serves on applicable Club committees to ensure members’ interests are consistently addressed.
  • Follow-up on telemarketing efforts, member referrals, leads from staff, catering contracts, newspaper articles, lists, publications, etc.
  • Organizes production of membership kits for sales calls, “blitzes” and direct mail activities.
  • Researches the need for ongoing sales promotions regarding demographics, market segmentation data, etc.
  • Provides sales and other applicable training for staff members.
  • Tracks the success and overall performance of all membership activities.
  • Coordinates development of the social activities and social calendar for the Club.
  • Maintains a file of Club history information.
  • Coordinates all public relations efforts, members’ newsletters, news and media events, use of social media, and Club promotional materials.
  • Conducts annual Club survey on membership dues, equity, practice and fees.
  • Attends management and staff meetings.
  • Effectively responds to member comments in accordance with Club standards, policies and rules; uses ideas, feedback and suggestions to continuously improve the services provided to members.
  • Develops and adheres to a departmental budget; after approval, monitors and takes corrective action as necessary to help assure the budget goals are attained.Recruits, trains, schedules and evaluates subordinates according to established Club procedures.
  • Reports approved new members to the Controller to initiate proper administration of their memberships; ensures that applications are completely and properly filled out, that initiation fees are collected and that new members understand the privileges and costs of becoming a member.
  • Provides notices and agenda for and invites and maintains minutes of Club’s membership committee.
  • Maintains Club’s member bulletin boards.
  • Works with Food and Beverage Department as needed to coordinate special member events.
  • Takes photographs of members and Club officers at social events.
  • Surveys other Clubs for information useful in setting and revising club membership policies.
  • Oversees the administration of all membership rules and regulations to ensure consistency in interpretation and application; updates club rules and regulations and keeps members informed of changes.
  • Maintains waitlists for Club memberships.
  • Responsible for maintaining confidentially of all member information.
  • Is present during Club operating hours and events to assist in meeting and greeting members and guests.
  • Completes other appropriate assignments made by the General Manager.

Communications Job Tasks/Duties
  • Coordinates writers, editors and others to assist with the Club’s newsletter.
  • Writes, composes or edits all Club magazine and newsletter articles; collects, organizes and submits all copy for production on a timely basis; proofs contents for corrections and changes; responsible for design and layout of page format and cover design.
  • Schedules magazine advertisements with production deadlines; collects all camera-ready ads and rough layout with copy; routes all advertisement billing information to the Accounting Department.
  • Recommends annual budget; monitors to ensure that advertising department revenues and expenses are within the established budget; implements corrective actions if necessary to assure that budget goals are met.
  • Establishes and creates print materials for all aspects of the Club, including new member and prospective member promotional pieces and in-house signage.
  • Supervises development of the Club’s communications program.
  • Develops and coordinates the Club’s publicity efforts.
  • Oversees all direct mailings, including composition, design and printing.
  • Serves as managing editor of the employee newsletter.
  • May take photos for use in Club publications and exhibits.
  • Distributes and tallies member surveys.
  • Creates flyers, signs and promotional material for displays and mailings.
  • Works with department heads to determine web needs.
  • Maintains and promotes Club’s website content and usage for members and staff.
  • Responsible for the updates and accuracy of the calendar of events and e-mail blasts to members.
  • Develops e-mail promotions and mailings with guidance from other departments.
  • Attends staff meetings.
  • Uses social media to communicate with and advertise special events to members.
  • Assists General Manager in recognizing member ‘life events”; orders flowers and prepares cards and memorial donations as appropriate and requested.
  • Completes other special projects and assignments as directed by the General Manager.

Website and Graphic Design Job Tasks/Duties
  • Generates web-based communications.
  • Maintains and continually improves the Club’s website.
  • Designs and produces posters, brochures, flyers, initiations, menus, signs and informational marketing pieces for up-coming events.
  • Gathers information for and coordinates distribution of the club’s newsletter.
  • Produces the Club’s Member Directory.
  • Produces correspondence and programs for tournaments.
  • Produces the annual Calendar of Events.
  • Responsible for creating and enforcing the Club’s graphics standards and guidelines and applies these when editing text submitted by staff.
  • Hires freelance photographers, proofreaders and designers when necessary.
  • Edits and prepares photographs for publication.
  • Familiarity with Club’s editorial style standards and guidelines and applies these when editing text submitted by staff.
  • Establishes and maintains a list of members who wish to receive the newsletter electronically rather than through the mail service.
  • Receives and screens visitors and print vendors.

Licenses and Special Permits 
  • Physical Demands and Work Environment
  • Must be able to reach, bend, stoop, stand and lift up to 40 pounds.
  • Must be able to sit for prolonged periods of time.
  • Moderate noise level in the work environment.
  • Must be able to handle hot and cold interior and outdoor conditions.

Contact Person
Kelley J. Williams, CCM, General Manager/COO
Kwilliams@carlouel.net

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Membership & Marketing Director - Fort Myers, FL

Posted By PCMA Admin, Thursday, May 16, 2019
Updated: Thursday, June 27, 2019
Membership & Marketing Director
The Forest Country Club
Fort Myers, FL


Our Club
The Forest Country Club is a private member owned country club located in Fort Myers, Florida. We are located less than 15 minutes away from Fort Myers Beach, Fort Myers International Airport, and numerous world class shopping destinations. The Club has just completed a comprehensive $10 million renovation to the Clubhouse facility which has received widespread acclaim from members, industry professionals and media alike. 

The Forest was the original gated community and private club in Fort Myers and has a reputation as being the “friendliest Club in Southwest Florida.” Located inside our 700-acre gated community, The Club has 36-holes of recently renovated championship quality golf, a first-class Food and Beverage operation, a well-equipped fitness center/Wellness Studio, a vibrant tennis program featuring 6 newly renovated hydrocourts, bocce, pickleball courts, a fully stocked golf shop and full golf practice facilities. These amenities, combined with our spectacular new facility have positioned The Forest at the top of the Fort Myers Private Club market. 

Position Summary
The Forest Country Club is seeking an experienced Membership and Marketing Director with an outgoing and engaging personality. This individual will be responsible for marketing and recruiting golf members into our gated community. A special emphasis is placed upon recruiting golf members that do not live in our community. This includes creating a very positive presence within the real estate and local business community. Equally important is the ability to market internally and engage our current membership in the member recruitment/referral process. You must have the ability to conduct market research, effectively network with peers, and understand the private club market in Southwest Florida. 

The candidate must be very detail oriented and must be a self-starter who can work both independently and in a team environment to create and implement a membership recruitment plan. 

Responsibilities
  • Solicit and enroll new members through sales calls, networking and follow up.
  • Implement lead generation strategies.
  • Develop and implement marketing initiatives that bring The Forest to the forefront in the minds of perspective members. This includes digital, print, television and social media opportunities.
  • Guide prospective members through the membership application process.
  • Be able to explain the benefits of membership and all costs and fees to the prospective buyer.
  • Designs and produces Club marketing materials.
  • Ability to follow procedures for processing prospective members’ applications.
  • Prepares the closing documents for the accounting department to process.
  • Be able to maintain the club’s database of membership files.
  • Creates, maintains and updates marketing material and promotional packets.
  • Arrange for photographs of new members to be taken for the website directory.
  • Processes all requests for upgrades, downgrades and purchases of memberships.
  • Be able to plan and implement strategies to meet club membership goals.
  • Conduct Club tours for prospective members, realtors, etc.
  • Plan and Organize prospective member functions as well as an emphasis on familyoriented events.
  • Maintains a core group of member Ambassadors to play golf and entertain prospective members.
  • Participates in weekly management meetings
  • Creates membership and lead activity reports for presentation to the Membership Committee
  • Generates monthly reports for Membership Committee/Board & Chief Financial Officer.
  • Makes recommendations to the Membership Committee to recruit/retain members.
  • Identifies target markets and tracks all prospective member leads.
  • Tracks and reports results using specific programs and recruitment tactics.
  • Manages club communications, which include local media and social media platforms
  • Assists in the development of the Membership Department budget.
  • Manages the annual Membership Department budget.
  • Actively participates in the local and regional chapters of the membership directors to share ideas, surveys, etc. as it relates to membership policies.
  • Actively participates in realtor and Chamber programs. Provides and maintains marketing materials at the Chamber. Maintains a realtor database in order to send email blasts.
  • Manage branding opportunities for The Club to maintain our standing in the community

Requirements
  • Bachelor degree in Business, Marketing, Public Relations, Communications or Hospitality Management preferred.
  • 5 years applicable marketing, sales, and management experience, in a Private Country Club and/or Hospitality industry.
  • Must be technologically proficient with strong internet and social media marketing skills.
  • Proficient in programs such as Word, Excel, PowerPoint, Outlook and Club Essential software.
  • Ability and desire to work flexible hours. This may include some evenings and weekends.
  • Must exhibit excellent interpersonal skills and be comfortable delivering group presentations.
  • Demonstrates strong networking ability with local civic and business organizations.
  • Excellent organizational skills required
  • Ability to pay close attention to detail and time management is critical.
  • Track record of success in the areas of strategic planning, budget development, fiscal management, marketing, sales, public relations and community relations.
  • Demonstrated quality written, verbal and interpersonal communication skills.
  • Ability to promote, sell and build lasting relationships.

Compensation and Benefits
  • A base salary and commission
  • Standard club leadership benefits to include family health, dental, vision, and life insurance

Application Instructions 

For consideration, please email a cover letter, résumé and professional references to General Manager, Matt Gaudet at mgaudet@theforestcc.com.

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